AASAN IMPACT
Purpose Assessment & Alignment
AASAN IMPACT
Purpose Assessment & Alignment
"The stakes are high — really high. By doing purpose right, organizations can become magnets for talent and shift to the fast track for growth. Purpose that is lived authentically in an organization ignites employee potential; helps companies push beyond boundaries; inspires new products, services and lines of business; sparks innovative collaborations; and deepens supply chain, customer, and consumer relationships.”
Why Purpose?
Purpose generates top line growth by creating more loyal customers, fostering trust, and preserving your customer base.
47% of consumers disappointed with a brand's stance on a social issue stop buying its products—and 17 percent will never return.
Purpose-driven environmental stewardship reduces costs by improving energy or water efficiency.
Purpose unleashes employee potential—helping you win the war for talent, retain your best people, and boost employee motivation.
Two-thirds of millennials take a company's social and environmental commitments into account when deciding where to work.
Purpose increases awareness of shifting external expectations, policy directions, and industry standards— helping identify risks you might otherwise miss. If a crisis does strike, pre-existing alignment on the organization's core reason for being will enable a co-ordinated, values-driven response that is authentic to your people and compelling to stakeholders
We do this by…
Sizing up where you are, uncovering your vulnerabilities
Connecting purpose with your company’s “superpower”
Re-structuring your operations with purpose in mind
Measuring and managing purpose so that it becomes part of your core DNA
"The stakes are high — really high. By doing purpose right, organizations can become magnets for talent and shift to the fast track for growth. Purpose that is lived authentically in an organization ignites employee potential; helps companies push beyond boundaries; inspires new products, services and lines of business; sparks innovative collaborations; and deepens supply chain, customer, and consumer relationships.”
Why Purpose?
Purpose generates top line growth by creating more loyal customers, fostering trust, and preserving your customer base.
47% of consumers disappointed with a brand's stance on a social issue stop buying its products—and 17 percent will never return.
Purpose-driven environmental stewardship reduces costs by improving energy or water efficiency.
Purpose unleashes employee potential—helping you win the war for talent, retain your best people, and boost employee motivation.
Two-thirds of millennials take a company's social and environmental commitments into account when deciding where to work.
Purpose increases awareness of shifting external expectations, policy directions, and industry standards— helping identify risks you might otherwise miss. If a crisis does strike, pre-existing alignment on the organization's core reason for being will enable a co-ordinated, values-driven response that is authentic to your people and compelling to stakeholders
We do this by…
Sizing up where you are, uncovering your vulnerabilities
Connecting purpose with your company’s “superpower”
Re-structuring your operations with purpose in mind
Measuring and managing purpose so that it becomes part of your core DNA
Let’s work together.
We start every project with a simple conversation, getting to know your values and your business needs. Then we create a customized work plan to bring your sustainability commitment and vision to reality.
Let’s work together.
We start every project with a simple conversation, getting to know your values and your business needs. Then we create a customized work plan to bring your sustainability commitment and vision to reality.